Since the summer of 2020, automakers have been struggling to meet buyer demand for new cars. A combo of a serious semiconductor shortage and plant closures related to the pandemic has driven the problem — and it’s been a tough one to fix. The shortage has sent prices of new and used vehicles skyrocketing, pushed waiting lists from weeks to months to years, and has lead to serious buyer unhappiness. But all that could start to change this year.
Pricing calms down
At the recent Toyota Prius first drive event, Toyota Canada executives told us they expect the company to